ABOUT THE OPS CONFERENCE
What was once called “ad ops” is now mission critical to modern online media companies. You simply can’t manage any component of digital without a deep understanding of the operational and technical underpinnings of the business. OPS isn’t just how digital media is bought and sold anymore; digital media businesses are built on the foundation of OPS.
And that is where the OPS conference comes in…
We believe that real value in a conference comes from the highest quality content– the more you learn, the more you earn. Therefore, we’ve designed the upcoming OPS conference as a comprehensive one-day excursion into all the facets of digital media marketing and monetization, including broad topics such as viewability, digital/TV convergence, analytics, programmatic buying and selling. In addition, attendees will join as deep technical working sessions on, ad fraud, workflow, video ad formats, audience extension, reporting and measurement, media-buying technology, data monetization and much, much more.
Of course, OPS is not just about all of these amazing sessions – it’s also about the community.
The conference is expected to draw more than 700 people from companies like ABC, Advance, Amazon.com, AOL, Atlantic Media, Bloomberg, CBS, Condé Nast, Discovery.com, Dish Network, The Economist, ESPN, Everyday Health, Financial Times, Gannett, Google, Kelley Blue Book, LinkedIn, Mashable, MEC Global, MediaCom, MediaVest, Microsoft, MLB, MTV, NBC, The New York Times, Omnicom, Pandora, PGA Tour, Sony Pictures, The Weather Company, Thrillist, Time Warner, Tumblr, Twitch, USA Today, Viacom, VICE, Warner Brothers, Wikia, Yahoo, Zillow and many, many more.
We hope you will join us on June 7 to make the next steps in turning your digital media business into a profitable and efficient enterprise!
At OPS you’ll learn the ins and outs of:
Ad blocking, viewability, native advertising, TV-video convergence and more.
Platforms and technologies looking to change the digital media status quo.
New business models and technologies meeting the next generation of consumers and advertisers.
Best practices on not just media monetization, but also the technology that’s pushing the industry forward.